The wonderful world of Disney has been around for a very long time and somehow they have always managed to recruit kids and teenagers with the best morals, looks, and personalities around. How do they do it? They build them themselves of course!
In class we talked about how Disney is a HUGE media conglomerant and we read the article How Disney Builds Stars. From Demi Lovato to Selena Gomez and the Jonas Brothers, Disney has found a way to make teens from everywhere into Disney stars.
One of Disney's biggest (teen) accomplishments has been Miley Cyrus or (as she is known as) Hannah Montana. After just one season of the hit Disney Channel show Hannah Montana, Cyrus became a star. She went to not only a tv show but also to sold out concert tours, cds, best-selling memoir, a hit movie, and a contract for many more seasons of playing Hannah Montana.
This sort of fame and sucess hasn't only happened to Miley Cyrus but also to countless other Disney Channel stars. The great thing that Disney has going for them is that they can self promote their own stars by having them guest star on other Disney channel shows. For example, after the hit Disney movie High School Musical debuted on Disney Channel and became a booming success the stars of HSM guest starred on several other shows such as The Suite Life of Zach and Cody and others.
Another signature thing that all of the Disney Channel star teens seem to go for is innocence. All of the Jonas Brothers wear purity rings to symbolize their commitments to abstinence, and they seem to have started a trend. Unfortunetly, this doesn't always work for every star and sometimes they fall out of line, like when Miley Cyrus was featured partially nude in Vanity Fair Magazine.
All of this just goes to show that while Disney builds their own stars they're not always perfect.
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